Asher Jay, National Geographic explorer turned entrepreneur, is the founder of IncOperate, a community-driven blockchain application that brings accountability and radical transparency to Corporate Social Responsibility and Environmental Social Governance commitments. Jay is an international adventurer and public figure whose career arc has taken her from fashion designing on Seventh Avenue to campaigning against blood ivory on its Billboards. Jay’s work has contributed to raising consumer awareness and empowering citizen action for well known brands like Prada, Adidas, Citizen Watches, Loreal and others. Jay advises corporations and multinational companies on their sense of purpose which informs the integrity emulated by ESG and the conviction evidenced as CSR. Jay’s keynotes focus on 1. Web3 for CSR and ESG 2. Biomimicry, bioengineering and blockchain, 4. scaling and relaying purpose with integrity. 4. Data bias and blind spots in diversity representation 5. Impact in the age of decentralisation. From business to design, Jay’s efforts have always pushed the boundaries on and explored technology as the final frontier to promote access, preserve the global commons, scale transformation and solve for inequity.